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Things We Can Learn from The Rise and Fall of Flappy Bird Flappy Bird, a free, ad-showing smartphone app game created by Dong Nguyen, has been blowing up the media lately. After the game went viral and Nguyen began receiving tons of attention and ad revenue (to the tune of $50,000 per day), he announced that he could no longer take the impact on his previously “simple life”, and then removed the game from app stores. This has many people asking how someone could turn down so much easy money. Others are speculating that this is all a genius marketin...
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